How to decide between a responsive website or a native mobile app

At a glance, a responsive website is more affordable, faster to build/publish and helps your website’s search engine visibility. On the other hand, a mobile app offer a better, faster and more personalized experience, with unique functionality like notifications – moreover, you can monetize through in-app purchases, 76 percent of all app marketplace revenues. Your decision depends on company’s mobile priorities.

Lean Lesson Flashback: The Concierge MVP

“The Lean Startup includes a great case study of a startup that used what Eric Ries refers to as the ‘concierge MVP’. The company envisioned a grocery delivery web and mobile application that would suggest particular groceries based on recipes, feature sale items, and allow the customer to order through this app.”